Skip to main content
Bosch in the USA
Sales Director, Car Multimedia

"There's a high level of trust and cooperation within my team.”

Yoshihiko Taniguchi

Yoshihiko Taniguchi

As Sales Director for Car Multimedia in Plymouth, Michigan, Yoshihiko is responsible for acquiring new business for Japanese OEMs.

Why did you decide to join Bosch?

After spending 5 years in Ohio with my previous employer, I moved back to Japan. I really missed the opportunity to speak English, so I wanted to work for a global organization. I was attracted to Bosch because of its commitment to diversity and inclusion.

Everyone is different. We appreciate your individuality and believe that diversity is an asset for our company. Show us your way of thinking, and let us drive great innovations together.

What achievement are you most proud of during your time in business so far?

With regard to global megatrends and new technical capabilities, we create solutions for a connected life. And there is much more potential for us to tap. Create your vision of the future with us, and witness how your ideas shape tomorrow’s world.

In 2013, I was serving as the Sales Manager for the Suzuki navigation business. I led the project team and set out to establish a strong relationship with Suzuki. A “never give up” spirit coupled with a passion for continuous improvement, my team grew the business 45x over 3 years, and I was offered a promotion to Project Director in 2016.     

What remarkable story do you think of with regard to your colleagues and team members?

Leading into 2016 and 2017, we had several reflash activities after a Suzuki project launched. When challenges arose, our team worked around the clock, regardless of the day or time, without complaint. We went immediately to the customer site for each reflash, strengthening our relationship and trust with the customer and finding solutions for critical challenges. Only due to the team’s cooperation and hard work were we successful.

About

Yoshihiro Taniguchi

Yoshihiko Taniguchi

Sales Director, Car Multimedia

Born in Shiga Pref, Japan, Yoshihiko studied Economics at Tezukayama University. After working in sales for a number of years, Yoshihiko began his career with Bosch in 2011 as a Global Key Account Manager. Today, he serves as the Sales Director for Car Multimedia in Plymouth, Michigan, acquiring new business for Japanese OEMs. Outside of work, Yoshihiko enjoys playing golf in the summer and skiing in the winter.

Share this on: